B A C K G R O U N D
When it comes to treating colds, Doctors agree that catching them at their earliest stage of symptoms is most effective. Also, every year 7,000 children under the age of 12 are brought to an Emergency room as a result of incorrect dosing.
I N S I G H T
Shazam is an app that identifies music. However it’s technology could also be used to identify just about any noise or sound.
I D E A
Therefor we came up with an idea for Tylenol using Shazam’s technology called Shazam Cold. People who feel an oncoming cold could use the app, and cough into its sound recognition system, in order to be prescribed the right type of medicine and dosage from a team of doctors.