Agency: Goodby Silverstein & Partners, San Francisco
Some Cheetos are shaped in a unique way, resembling real life things.
Cheetos' shape can be everything.
To advertise Cheetos and create Buzz.
Created a Cheetos museum and asked people to find the most interesting Cheetos.
Such a simple and fun idea! I love the fact that we all did this thing before. We were born in full of creativity and imagination. We could make millions exciting scenes with just single object. Imagination is the key to this idea. And I wonder where my fresh imagination and creativity go. ;)